A MAGICAL EVENING WITH BEVERLY LUFF LINN
Being a huge Jim Hoskings fan and a kooky creative director, overseeing this campaign was an absolute delight. We executed a comprehensive social media strategy that fully embraced the awkward, strange, and unconventional, and the response was phenomenal. The cast fully embraced the creative direction and their enthusiastic participation resulted in viral success. This campaign was truly enchanting, and working on it was an absolute pleasure. It stands as one of the most memorable projects I've had the opportunity to be a part of. Below is the case study for the social media campaign.
Agency: Neoganda
Client: Universal
Role: Creative Director of Social Media